Video showcases are one of the most popular routes for transmitting information. Creating video showcases is usually needed to generate awareness about information on a company website or keeping customers informed about a firm’s activity, exhibitions it is taking part in, as well as forums etc.

Video showcases are significantly shorter than other video formats (up to 3 minutes long) while packing in as much info as possible, including things such as infographics, models and custom video design templates. Recently, a trend for using video showcases as visual overviews of company activity has been observed for things such as annual activity summaries for shareholders or informal stats on target audiences.